Project Overview:
I had the opportunity to work on Pakistan's biggest basketball league, the League of Basketball, as a motion designer. My task was to develop a design language and brand that reflected the league's sporty nature while representing all the teams.
I crafted fast-paced, bold animations that showcased the league's most intense moments, capturing the energy and excitement on the court. My work was aimed at creating a thrilling visual experience that kept the audience on the edge of their seats.
For the live stream, I designed key assets, including an animated intro, quarter break loops, and timeout graphics. These visuals played a crucial role in elevating the live game experience and aligning with the league's energetic spirit.
